New Delhi, Ap 30: Akshaya Tritiya, a day considered one of the most auspicious in the Hindu calendar, continues to uphold its significance across generations not just as a spiritual occasion, but as a moment when wealth is celebrated and secured through the timeless act of buying gold.
Rooted deeply in Indian mythology and culture, this day is believed to bring unending prosperity to those who invest in gold, symbolizing eternal growth and fortune.
Despite soaring gold prices, the enthusiasm surrounding Akshaya Tritiya in 2025 remains undiminished. For many households, the purchase of gold is more than a financial decision; it is a spiritual commitment and a gesture of hope for a prosperous future.
This year, gold prices have reached unprecedented levels, yet consumer sentiment remains resilient. The price of 24-carat gold (10 grams) is currently Rs 97,981, a slight rise from yesterday’s Rs 97,781. 22-carat gold (10 grams) is now priced at Rs 89,810, up from Rs 87,810.
Here’s a quick look at city-wise rates on the eve of Akshaya Tritiya:
New Delhi:
24-carat: Rs 97,560
22-carat: Rs 90,810
Mumbai:
24-carat: Rs 97,981
22-carat: Rs 89,810
Chennai:
24-carat: Rs 98,110
22-carat: Rs 90,310
Kolkata:
24-carat: Rs 97,981
22-carat: Rs 89,910
Bhubaneswar:
24-carat: Rs 97,981
22-carat: Rs 89,810
The near-uniformity of prices across metros reflects strong demand, even as global and domestic market factors push gold rates higher.
Why the demand remains unshaken
Cultural belief plays a pivotal role in gold’s persistent appeal. According to tradition, gold purchased on Akshaya Tritiya is blessed and expected to multiply manifold over time — making it a favored choice for gifting, investing, and even starting new ventures. This deep-rooted belief ensures that economic factors like price surges don’t significantly impact demand.
Moreover, in uncertain times, gold continues to serve as a safe-haven asset. With inflation concerns, geopolitical unrest, and volatile equity markets, many see gold not just as a symbol of tradition but also as a hedge against financial instability.
The Legacy of Akshaya Tritiya
The word Akshaya means "never diminishing" and aptly so, as the tradition of buying gold on this day has only grown stronger. Whether in the form of coins, jewellery, or digital gold, the yellow metal continues to hold its sacred and financial value.
As gold prices scale new heights in 2025, they may influence the quantity of purchases but not the sentiment behind them. For millions, buying even a small amount of gold on Akshaya Tritiya is a meaningful ritual one that embodies faith, resilience, and an unwavering belief in a prosperous future.
